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B2B sales representative course
From prospecting to signature: target the right accounts, run a discovery meeting, qualify, negotiate, manage your pipeline and sell within the legal framework.
- 13 five-minute lessons
- 3 levels
- 13-page PDF guide
- English & French
- Certificate of completion
Why a B2B sales representative stays essential in the age of AI
- A buyer signs a six-figure contract with someone who has sat across the table and understood their problem.
- Discovery means hearing what the client does not say, reading a pause and adjusting on the spot.
- Negotiation is trust, timing and nerve, and the account manager is who they call when it goes wrong.
Is it for you? Five signs
- You like people and like winning.
- You listen more than you talk.
- You bounce back after a no.
- You keep your word on dates.
- You enjoy a bit of pressure.
Not sure yet? That's what the €6.90 guide is for. Refund within 14 days if it isn't you.
Thinking about a career change? Read our complete career change guide →
What you'll be able to do
- Target and prospect the right accounts
- Run a discovery meeting
- Qualify an opportunity
- Write a proposal that convinces
- Handle objections and negotiate
- Manage your pipeline lawfully
The programme
Level 1 – Beginner
- D1Role and B2B sales cycle
- D2Buying journey and decision unit
- D3Targeting and first contact
- D4Questioning and listening
Level 2 – Intermediate
- I1BANT and MEDDIC
- I2Proposal and argument
- I3The CRAC method for pushback
- I4Trade-offs and signature
Level 3 – Expert
- E1CRM, conversion and forecast
- E2Account plan and retention
- E3Public and private tenders
- E4GDPR, T&Cs and ethics
- E5Social selling, AI and career
The full guide: 6 chapters
- The fundamentals of the job
- Running a sale
- Facts & figures
- The toolkit
- Case study: KASPR
- The salesperson's glossary
Prices
The whole job in 13 pages, PDF, English or French.
13 five-minute lessons, quizzes and 3 certificates, English or French.
Path + full guide, English and French editions included.
1-hour interactive course with final exam and a certificate in your name.
14-day money-back guarantee · Instant download · Secure payment
Frequently asked questions
What is included in the B2B sales representative course?
A 13-page PDF guide that covers the whole job, and a 3-level path of 13 five-minute lessons (beginner, intermediate, expert), each with a quick quiz, plus a certificate of completion per level.
Will AI replace a B2B sales representative?
A buyer signs a six-figure contract with someone who has sat across the table and understood their problem. Discovery means hearing what the client does not say, reading a pause and adjusting on the spot. Negotiation is trust, timing and nerve, and the account manager is who they call when it goes wrong.
Is the course available in English and French?
Yes. You choose English or French at checkout; the Complete Pack includes both languages.
How do I receive the course?
Immediately after payment you receive a download link by email, with your invoice. The files are A4 PDFs you can read on any device or print.
Is the certificate an official qualification?
No. G-Learn certificates confirm you completed the course. They are not a state diploma or a licence to practise.
Can I get a refund?
Yes: if the course is not what you expected, ask within 14 days of purchase for a full refund. Prices start at €6.90.